Methodology and trainers guide for the identification of competences►

Introduction

  • Introduction

    The objective of the training course is to enable participants to find a business idea during these four weeks, evaluate it and gain the basic set of skills to open and run a business.

    Learning outcomes

    By the end of this training course, the participants will be able to:

    • identify and evaluate a business idea, specifically in the field of cultural heritage
    • understand the principles of a social enterprise and be able to build an enterprise according to these principles
    • develop a business plan
    • develop a brand and marketing strategy
    • brief designers and others to create content and visuals, when needed
    • develop a strong regional network in the community


    Thematic units

    1. Basic social entrepreneurial skills
    2. Business idea in the area of cultural heritage
    3. Market research and framing the business idea
    4. Local networks and partnerships

Methodology and trainers guide for the identification of competences►