Concept of the method
3. Geert Hofstede 5 Dimensions of Culture
Professor Geert Hofstede conducted one of the most comprehensive studies on how values in the workplace are influenced by culture.
Geert Hofstede's 'five-dimension' model research done by Professor Geert Hofstede, Gert Jan Hofstede, Michael Minkov and their research teams, provides a structure in order to understand and describe key differences in values between different cultures and enables individuals from different backgrounds to come to a shared understanding on why and how they differ. [1]
The five dimensions are:Power Distance 1. Power Distance 2. Individualism vs collectivism 3. Uncertainty avoidance 4. Masculinity vs femininity 5. Long-term vs short-term orientation (Cultural values and attitudes toward
immigrants and, 4 July 2006)